Do you know a theme can make or mar your Odoo eCommerce website? When the eCommerce sector is thriving with the advent of new players, you have no choice but to choose the best theme! But, as we have many themes available, selecting the most suitable theme is quite a task. Let us make things easier for you!
Out of several top selling Odoo ecommerce themes, Crafito, an AppJetty product, draws attention of vendors with a wide range of snippets. Here are some of the noteworthy features that make Crafito one of the best Odoo ecommerce themes:
1. Customizations for Home Page
Home Page is like a reception area for your entire website. You need to make it as more elegant to compel customers to spend more time. Crafito has Home Page Slider Snippet. You can display sliding images on the Homepage with this snippet. Inbuilt Mega Menu facilitates you to integrate multiple categories and sub-categories.
2. Products and Categories Customizations
You just cannot ignore the importance of product and category pages. Customized product detail and category page helps you serve this purpose. Main Title and Top Banner snippet allows you to add a banner and title to your category pages or any of the CMS pages elegantly.
3. Service Pages-related Customizations
If you have an ecommerce website with services, Crafito theme offers inbuilt features for highlighting them. You can also focus on support for your products or a specific service with Emphasized Service snippet.
4. CMS Customizations
Be it About Us part or Testimonials, Newsletter or Contact Us, FAQs, or Our Team, Crafito provides customization options for everything on CMS pages. You can set all these sections as per your wish.
5. Responsiveness and Maintenance Mode
The Crafito theme is completely responsive for mobile devices. You can use maintenance mode snippet when customization or maintenance process is on.
6. Useful tools
Crafito comes with a plethora of useful tools. Product Sliders, Image & Text Blocks, etc. have multiple options. You can also integrate product sorting, Multilingual and multi-currency support, ‘Quick View’ for selected products, etc. Customizable header-footer can give a unique look to your store.
In brief, you can improve the UX of your Odoo ecommerce store exponentially with Crafito theme. You can explore an array of features that keep Crafito on the top of the list of Odoo themes by visiting our Crafito page.
If you have a Magento store, chances are high that you will stay ahead in the ecommerce game. But, mind you! Increasing sales above a certain limit is a whole nother story. Only leveraging the features of Magento framework is not sufficient for boosting the sales number. You need to overcome the drawbacks of Magento eCommerce website as well. How would you do it using the technological advancements? Yes, your guess is right! Magento extensions have a solution.
When you decide to add specific features based on analytics and other aspects, extensions remain handy for you.
How to Get a Competitive Edge Over Online Peers?
It may sound strange, but some of the drawbacks of a Magento website can lead you to ahead of the curve! All you need to eliminate these pitfalls before your peers do it. Let us identify a few of the known drawbacks of Magento websites. You can markedly enhance the appearance and performance of your Magento online shop after removing them:
Multiple Language Support
Let’s face it! You must address audiences across different geographies. Your store needs to speak their language to attract and retain them. For example, if your target audience is Europeans, you must include all the major languages spoken across Europe. If you want to persuade the prospect, their native or primary language is the ultimate option.
You can ensure the availability of customer service in the native language. We have Language Translator for both M1 and M2 platforms. With this Magento website extension, you can manage your store in multiple languages with ease.
The best online shopping experience is the one which is close to the same in offline mode. You may find it difficult, but here is a tip: If you can provide an accurate delivery date, your customers will welcome it. Let’s get a step forward. How about giving your customers a flexibility to schedule the delivery date from available dates?
Our Delivery Date Scheduler is a Magento extension by AppJetty. It facilitates you to display available delivery dates and making deliveries on time.
Having a feature-rich mobile app for your business is need of the hour. You should have a native mobile app for your online shop. It enables you to reach a vast audience of smartphone users. However, to build a mobile app for both Android and iOS platforms is a herculean task, especially when you are a non-technical person!
MageMob Cart is a Magento Extension that lets you to build a custom mobile app with ease. If you have a Magento 1 powered site, your worries are a little less.
Summing up, Magento website extensions can help you to enhance sales. Connect with us to know how Magento extensions can boost your business with less efforts!
Accountancy has always been a complex issue for SMEs and large enterprises. Whether it is an expansion of business or daily transactions, everything requires the utmost care. This is where technology lends a helping hand! It offers you two types of accounting software solutions. One is individual or a feature-centric software. However, it cannot serve all the objectives.
And the second is ERP solution. It has a potential to bring a radical change in the way of conducting business processes. This is a reason why many companies prefer ERP over feature-centric software. But here is a twist: Out of many available ERP solutions, only a few can handle the accounting processes seamlessly.
Odoo is an open source ERP software solution. It gains ground as a robust accounting partner for the businesses. All you need to have customized Odoo apps and Odoo themes. They enable you to make the most out of this business management solution. But, is Odoo suitable to address the modern accounting requirements? Yes, for sure. Let’s consider the features that make Odoo fit for handling accounting processes.
Odoo- As an ERP Accounting Module
We know Odoo more as an eCommerce and business management solution. What if we declare that it is superior to most of existing accounting software? Well, we need a strong base to justify our claim. Excellent accounting features and seamless functionality make it a preferred ERP accounting module.
Odoo has all the basic accounting features. These include Payment, Receipts, Taxation, Banking, Reporting, etc. You can add and access Journal Entries as well. An Odoo 10 report designer can offer you customized designs in sales and purchase orders, invoices, etc.If you still doubt the accounting capability of Odoo, then we can go through its unique features. What makes them unique? Well, all these features are either absent or remain unsupportive in other ERPs.
Customized Odoo apps help you leverage these features for improving accounting processes.
As a business owner, you may face issues of inventory, PoS and customer management. Now you need look no further! Odoo makes it easy to integrate management features along with your accounting cycle. It takes care of every aspect with some of the best features the industry has. A few of them are automated workflow management and collaborated analysis report.
Summing up, Odoo is always ready to address complex accounting needs. You can always count upon its scalable nature and easy to use interface. All you get is a flawless integration of accounting features with business management. It is one of the biggest benefits of Odoo.
We, at AppJetty, offer tailored Odoo apps and Odoo themes to integrate Odoo in your business. You can get an Odoo 10 report designer to develop elegant and expressive reports.
Let’s join hands to make Odoo your accounting partner!
Business competitions scale new heights every day! Better customer service can keep you stay ahead of the curve in this situation. You can take help from the CRM system to offer a more personalized experience to your customers.
But then, how would you access and manage the CRM system on the move for expanding your business and interacting with prospects?
The Mobile CRM handles this situation with ease. It offers a real-time access to customer data using a smartphone. Various CRM platforms have their customized mobile apps to offer this facility to the companies. Out of them, SuiteCRM mobile app and Sugar CRM mobile app are the most popular ones in the corporate world.
A Gartner study revealed that a well-planned Mobile CRM app can assist your business to get a whopping 41% increase in revenue per sales person. It eases the sales process and improves team collaboration. Your sales team can stay updated through a 24/7 access to the customer’s information.
Here’s how mobile CRM exerts positive impact on major aspects of your business:
A mobile CRM app boosts the productivity of your business. It assists your sales team to follow up on leads. It also facilitates the sales team to offer services in a more personalized way. A report said that various sales teams witnessed a 15% increase in productivity thanks to mobile CRM app.
Strong business relationship with your customers can help your business grow exponentially. A Mobile CRM app can assist you to manage rapport, contacts, and sales leads. A customized CRM app also enables you to maintain the customer details and communication in real time.
The scalable mobile CRM like Sugar CRM mobile app offers you actionable insights. It also streamlines the process and make it customer-focused. You can get a ready access to customer’s history and prior interactions. This makes it easy to take informed decisions.
Efficient Sales Processes
A SuiteCRM mobile app has all the necessary elements to improve the sales process efficiency. Once you integrate them into your sales cycle, these apps can lead you to improve the sales process.
Easy installation and customization make mobile CRM app a choice of many businesses globally. You can use it to address changing sales requirements and increase your company’s YoY revenue. A report revealed that a mobile CRM app could increase the cash flow by 10%. It is possible with the result-oriented experience of the mobile CRM app.
Let us acquaint you with TapCRM – an intuitive and inventive SuiteCRM/Sugar CRM mobile app. It enables sales reps and admins to manage the CRM system on the move. It offers a real-time data availability with exclusive functionalities.
This Sugar/SuiteCRM mobile app can import contacts, mass update, or delete the records, and offers the real-time updates with the activity stream.
TapCRM, a Sugar/SuiteCRM mobile app facilitates sales and marketing teams for serving customers in a better way. Your employees can resolve the customer’s issues quickly with TapCRM. All you get is satisfied customers and cost reduction!
Do you have a mobile CRM app in your business system? Share your views with us.
We cannot ignore the fact the world sculpts itself in a new shape every day with the injection of ecommerce. Entrepreneurship also has its own kind of technology driven motivation. Ecommerce, Entrepreneurship, and technical innovations, all go hand in hand. Moreover, they all play a major role in sculpting our world.
What does an eCom entrepreneur need? The primary thing that creates a mature entrepreneur is an idea. In addition to an idea, having a knack of grabbing opportunities develops entrepreneurship. Entrepreneurs must know that the growth of their business is directly relative to the user happiness! The more the users enjoy their shopping experience, the more they tend to like you.
Apart from the shopping experience, another aspect you need to focus is on customer relationship management. Microsoft Dynamics CRM is one such tool, that governs this. To boost the relationship management, various other tools from AppJetty are the products that you need.
Inventory and a Warehouse Management in our hyperactive world is a serious task. In fact, to manage the supply chain and the delivery system itself a mammoth task! Managing the inventory with a few, other tasks necessitate the tools for your online portals.
AppJetty has the capacity and range of products that act as catalysts for your online firm. It is a one stop solution for all your eCom troubles. Here we discuss the top five, AppJetty powered dynamics CRM tools that aid you in managing your customers.
Here are the five best MS CRM dynamics 365 Plugins to enhance your managerial skills:
Here is an introduction to each one of these in detail:
1. Purchasing Assistant
One of the problems faced by eCom entrepreneurs is a relentless purchase assistant. Microsoft Dynamics 365 Purchase Order Management by AppJetty is one such tool. It lets your eCom ship sail through the stormy oceans. Would you like to get concrete information about your expenses? Would you like to manage budget for specific products that you need to purchase?
Well, the Purchasing Assistant from AppJetty lets you create a purchase order while it lets you manage the suppliers. In addition, it also lets you manage the quantity and price. In case you intend to save the purchase order, it also allows that with an additional feature of creating a purchase invoice.
When you work with other vendors, it empowers you to keep the records of placed orders. This brings accuracy in your orders. It is smooth and we can customize as per your needs and requirements. As it lets you create purchase orders systematically; the scope of human generated errors is sparse.
2. Inventory Manager
Before understanding about this product in detail, let us understand why do you need inventory management.
Inventory Manager is the most vital element of any business and manufacturing economy. It manages the demand and supply chain after the manufacture of goods and before shipping off to the delivery location. If inventory is under mismanagement, there may be dents in the supply chain. The products may suffer an unwanted halt in the supply chain, pushing the delivery dates to the shore. This compromises with the profits. In addition, it leaves the customer in discontent. This in the end results into incremental negative consequences.
What is Microsoft Dynamics 365 Inventory Management?
Microsoft Dynamics 365 Inventory Management is an enhancement of the purchasing assistant tool. It is fully-fledged technical inventory manager for your Microsoft Dynamics 365 inventory management. It lets you manage and keep a track of your entire inventory. As it is an up gradation of the purchasing assistant tool, you can generate purchase orders, add, and modify suppliers.
Inventory Manager aids in an inward and outward flow of stocks. Wouldn’t it be worth an investment if you could maintain your stocks and provide timely delivery to your customers? And have a tool which guides you and alerts you for the goods which are low in stock?
With this tool, you can never run out of stock and never have too much of stock! If you are looking for streamlining your purchase and stock keeping procedure then Microsoft CRM Inventory Management is everything you need. Inventory management creates an environment where you can trust the changing supply chain requirements. It creates an environment where, the accuracy of your inventory is absolute.
3. Custom Auto Numbering
A numbering tool is another such tool, which gives you the best platform for managing your customers. Microsoft Dynamics CRM Auto Numbering Plugin is an essential tool for managing your numbering pattern in the CRM. It can never be universal as not all businesses have same nature of requirements to label their records. However, it is critical to computerize them all the same.
Do you want to assign dynamic pattern to the numbering system of your CRM Records? Do you want to assign prefix and suffix to your numbering pattern? Well, AppJetty’s Custom Dynamics 365 Auto Numbering Tool gives you this opportunity. The tool allows you to assign prefix and suffix based on the date of record, letters, or the combination of both. It can also be the static set of both. This solves the major challenge of managing your numbering system.
The displeasure from writing complex codes repeatedly for managing the unique identifiers of the customer records ends with the auto-numbering tool! In fact, using the tool you can add clear numbers by generating auto-numbering to your CRM records. CRM Dynamics tool allows you to define your preferred prefix and suffix.
4. All In One Calendar
What is Dynamics CRM All in One Calendar Plugin?
The MS CRM Calendar Plugin, in a calendar format, all effortlessly manages your vital activities like tasks, appointments, phone calls, letters, fax, emails, and custom activities. You can view the calendar in multiple view formats like List View, Timeline View, Gantt View, Top down View, and Agenda View along with Day, Day Span, Week, and Month View.
Why do you need All in One Calendar Plugin?
Ideal CRM software is one that takes care of tasks of all your departments and helps the workers of your firm to connect with the clients in a healthier way. It lets you bring all the workers on a common platform. It takes ownership of different aspects of your firm and improves productivity.
Dynamics CRM All In One Calendar Plugin is a calendar solution for Dynamics CRM, which manages activity. It keeps the activity of CRM users in check. It gives you a bird’s eye view on yours and your team members’ tasks. You will never miss important events and deadlines as you always get notifications. A super admin authorization allows you to personalize the look of the tasks in the calendar in accord of the priority.
You can also view holidays apart from managing day-to-day activities, specified by the admin. With the assistance of Microsoft Dynamics CRM activity calendar Plugin, you can also look at the activities form one of the statuses including “Cancelled,” “Completed” “Open,” and “Scheduled.”
Investing into All in One Calendar Plugin is a wise choice.
5. Smart Alerts
Smart Alerts is a Microsoft Dynamics 365 Alerts Notification Plugin that enables CRM users to add and manage alerts for diverse entities in their CRM. You can effortlessly add all the critical data and information to individual as well as bulk records.
The Microsoft Dynamics CRM lacks the trait of displaying notifications and alerts. This creates prolonging response cycles. Moreover, unaddressed customer issues and some missed deadlines! For addressing this challenge, you require a feature that provides you with alerts on vital CRM entities.
Smart Alerts is a carefully developed Microsoft Dynamics CRM Alerts Plugin that enables CRM users to add and manage alerts for different entities in the CRM. Once you incorporate Smart Alerts to your CRM, it becomes easy for you to add critical data/information to individual and bulk records.
The users get a pop-up alert in the form of message whenever they access that record.
Using the Dynamics CRM Smart Alerts plugin, you can create and view bulk alerts. Moreover, you can add multiple alerts for each record, set alert types, add start and expiry date for each record and do much more!
Smart Alerts for Dynamics CRM helps you in creating and managing pop-up alerts. These are in relation to tasks, information, and workflows, which need implementation at the right time. These alerts help you to be quick while prospecting, list building, lead qualifying, and many other processes. By accomplishing tasks on time and curbing the response cycles, your team will be able to enhance their yield up.
Source :- https://www.appjetty.com/blog/five-must-plugins-microsoft-dynamics-365-crm/
Amazon is truly a market leader when we talk about ecommerce and ecommerce store. eBay and Alibaba came along, had their own share of the pie. But, as long as it is about setting trend, Amazon is the trend-setter. If there is any doubt, last year’s move for Amazon Web Services (AWS) cloud became the first Cloud Services Providers to have PCI DSS compliance standards.
Amazon Go and Amazon Alexa! The market leaders came up with two latest assaults on the industry in the year 2017. As if, they still needed to prove their superiority over the market. Amazon bags the whooping 44% market share in US ecommerce for the year 2017. Couldn’t they just relax and sit back, reap the fruits of the authority they built over the years?
Why would they continue innovating?
One - Because they can. Two - They have to! As I recall, one of my old clients in the ecommerce industry thanked for how great Thanksgiving sales were this year. Appreciation for the hard-work makes you feel good. However, there was something unsettling even in the appreciation I received.
I went back to compare the sales figures for the client. And, I was not happy with the results myself. Most small to medium ecommerce owners make this mistake. We mostly compare the sales figures in an absolute manner, i.e. Thanksgiving 2016 and 2017. Well, if this number goes down, your doom’s day is close. However, if this number goes up, there is much more to analyze before declaring a “Happy Thanksgiving”.
The total market size in 2016 for the ecommerce retail sales worldwide was $1.8 Trillion. By the close of this year, the expected amount for the same is $2.29 Trillion. A clear 27% increase in the market size. In 2016, the US ecommerce retails sales during the Thanksgiving weekend was $12.3 Billion. This year, we crossed a little over $14.5 Billion. That’s close to 18% growth.
Isn’t this obvious that your sales grew just by the same amount? If less, you haven’t really done well. If better, you are in the better half of the equation.
Change is Imperative!
Amazon realized that faster delivery network through their own local warehouses would make the concept of ecommerce more acceptable. But, now that concept has taken a 360-degree turn with Amazon Go. Moreover, Amazon literally developed an assistant to make the purchases automated with Alexa.
The ecommerce platform demands change. Most Product Managers observe that merely changing the layout of the product pages instantly increases conversion. But, only for a short period. Soon the new design becomes redundant, their sales shift back to average numbers. Because the online consumer demands are quite complex than offline consumers.
Let’s consider the scenario of offline consumers for a mega-mall. The frequent visitor expects to find their desire catalog in the given space. The physical boundaries also play a huge role in making a continuous change in the presentation of products. The online space does not have any boundaries as such.
Buyer within the online store may find the products using the search bar or may just land on the product directly. The magic of the algorithms presents a unique advantage to the online stores over the offline stores. But, that also presents the problem of plenty. Once the potential buyer lands on your product, what do you show, how do you show and what little changes make huge differences to the conversion is a science of its own.
Amazon or even Facebook for example, makes continuous changes to the critical elements of their interface. Once just the status message box is now a Product within the Facebook space. It is a feature rich element within Facebook. And, every week you would see some innovative changes in Facebook status update field. The continuous need for A/B testing and availability of data is so fascinating for online space.
Data-Driven Changes - Not Ones that Pleases You!
Whether you are doing better than the average ecommerce sites or not, changes based on data - and data alone - are essential. Online tracking tools are so powerful. They can help you pinpoint the pain areas of your business with micro precision. All you need to do is to find the best solution, put that to test, analyze the data again. And, there you go!
The overall size of the ecommerce market is expanding rapidly. The recent changes suggest a close integration between the offline stores and the online sites. More and more product customization web-to-print stores are coming online. In order to retain your online customers, you must find a way to make them fall in love with your brand. And, the only way to do that is by providing an excellent buying experience.
Find out today, how to improve your web store in order to provide a better buying experience from your site. Understand your audiences and A/B test before you go live. Put the data to use and make better decisions for your web store.
Having an online presence of business comes with a lot of ease and profitability. It does not ask for a lot of investment and you can start small. Over the years, we have witnessed several business owners who have moved their businesses from offline to online. And there might be a possibility that you too, are one of them.
But does it just end with having your presence on the world wide web? The answer of course, is “no.” There are many other aspects involved to handling an eCommerce store. You might be communicating with one of your clients on one hand. And on the other hand, you realize that you have run out of stocks! There are chances that you are often travelling and unable to keep on top of the happenings of your store. How do you handle such situations?
To be able to manage your Magento Store backend on the move, you need a robust Magento Admin App. MageMob Admin is one such Mobile App for Magento 2 that keeps you on the top of your store activities 24/7. This includes activities like customer order management, sales report creation, order tracking etc.
Given below are the ways in which MageMob Admin can help you to manage your eCommerce store activities:
1. View Activities through Dashboard
With the interactive dashboard of this Magento Mobile App, you can get a complete overview of the sales activities of your business. It is possible to obtain graphs displaying number of orders, total sales, average sales etc. You can also get duration based sales reports i.e. for last 24 hours, last week, current month, last month, last 90 days, current year, etc.
When there are multiple stores to handle, the task could be little more challenging. But with the help of MageMob Admin’s dashboard, you can obtain details about all these stores through interactive charts.
2. Manage Customers Seamlessly
Being able to manage customers forms the crux of any eCommerce administrative systems. Failure to fulfill their demands can have a negative impact on your business. Using Magento Admin App, you can easily manage the account details of customers and keep updated with product orders.
All you need to do is make the most out of “Customers” module in your mobile. Thereafter, you can click on the “Add Customer” icon and provide the details about your customers. You can also edit any information related to your customers at any point of time.
3. Manage Customer Reviews
Customer reviews play a huge role in making or breaking the impression of your business. If you have started fresh, there are chances that you might receive negative reviews. In such cases, it makes sense to read the customer reviews before publishing them. This Magento Mobile App enables you to view all the reviews, add and edit them from your mobile.
You just need to navigate to the menu of “Reviews” module. Thereafter, you can go to the “All Reviews” tab and “Approve” or “Reject” reviews as you want. To delete a review, you can click on “Delete” icon from the detail page of review.
4. Manage Products
When there are plenty of products on your store, managing product catalog becomes imperative. MageMob Admin Mobile App for Magento 2 enables you to add new products and edit them at any point in time. By doing so, you will be able to keep a track of number of products in your inventory and know about the additions as and when they take place.
For managing the products, you need to navigate to “Products” module. This will display the list of already created products. You can add new product by clicking on the “Add Product” icon and enter information about the products. If you want to make changes to the product information, you can click on the edit icon and do the needful.
Above mentioned are some of the ways in which Magento Admin App can help you manage your store activities seamlessly. Have you managed your eCommerce store from your mobile device? What tools have enabled you to do so? Share with us.
For a long time, the developers’ community acted as purists with respect to Web Apps Development. There was a strong belief that custom coding from scratch could be the only option. However, after many Open Source platforms providing faster mechanisms, the developers have adopted new methods. And, WordPress is one of the market leaders due wide range of WordPress plugins.
Supposing, you require an airline company and wish to build a self-service app. Probably a couple of years ago, you would have required custom development from scratch. The major task is to provide set of dynamic bridges between the website backend and the CRM. Developing a similar Web App using WordPress would certainly save time in development efforts.
However, the larger advantage is how easy it makes to provide additional features. WordPress plugins for customer portals and service portals could connect your site with your CRM instantly. Moreover, it also enables you to use single CRM license for your entire customer base as a user.
The world of websites and web development as a whole has a lot to thank WordPress for. At present, WordPress alone powers 29% of the Internet. Moreover, the market share of the WordPress CMS alone is over 60%. What makes us love WordPress so much? Ease of use, the Open Source Community, the beauty of the platform, the blog, so on.
If we unfold the mystery, and go down to the micro level, the answer could be WordPress Plugins. The availability of the WordPress Plugins for diverse use-cases is parallel to none. With plugin library of over 35000 and over 800M downloads, WordPress is truly the king of the CMS!
The Evolved WordPress Sites
WordPress alone powers over 80% of world’s most popular websites. To continue doing so, WordPress as a platform and along with that the WordPress plugins must evolve. Not too long ago, the developer community encountered rumors(?) of insecure WordPress sites. For a long time, we believed that WordPress sites cannot handle the large volumes of traffic.
At present, WordPress powers heavy traffic media sites and performance driven ecommerce sites. The robust use cases within the WordPress framework are possible due to the wide plugin library. Further, WordPress rolled out yet another Security & Maintenance Release with the version 4.9.1. Post version 4.0, WordPress addressed most vulnerabilities. And extensive plugins ensured scalability.
The Next Question?
Majority of the small to medium enterprises are empowering themselves with CRM applications. Integrations of a website built on any platform with a CRM could be a tricky business. However, it is an essential integration as it automates several business processes for your business. WordPress and the Web 3.0 provides just the perfect platform to build robust web applications.
WordPress Plugins Are Not Vulnerable!
It is not a question. Not anymore! There are many aspects that makes a WordPress site vulnerable and plugins are not just the reason. Sure, not a logical one…
Based on the facts shared in the beginning of this post, it is obvious that hackers would target WordPress sites. It is a volume game. Finding a weak spot in WordPress core would affect higher number of sites than to do so in any other platform. And, so does the impact for WordPress plugins. As a site owner, you would want more secure options for your site.
However, the increasing penetration of WordPress into the top tier of brands demands higher security for WordPress plugins. And, in the past few years, the developers have worked towards ensuring so. Additionally, the past few years also portray that there is no such thing as safe website in literal sense. It is all about the best you can do to safeguard your website. And, how effective your backup & prevention tools are.
From Bloomberg to Wall Street Journal Blog, there are many leading media sites powered by WordPress. And Media remains the domain to own the higher traffic per site across any region. The world of WordPress plugins is vast and capable to build an ecommerce store to sustain high performance.
Understand the challenges and ensure security measures. Enjoy development using WordPress plugins, after all, they deserve the due credit for making the internet so beautiful and fun to interact with.
In less than a decade, Steve Job’s first iPhone gave birth to a new phenomenon. First came the iOS, followed by the Android. Together, they routed the Symbian, Java and everyone else. It certainly made a huge difference to our lives. More so, it made a huge difference to how we exchange information.
Talking purely from the Business perspective, a decade ago, we lived in the era ruled by standalone systems. The architectures shifted from two-tier to three-tier. And, very soon we learnt about a newer phenomenon called “Cloud”. The concept of cloud computing bridged the critical need for data exchange with scalability.
The compound annual growth rate for cloud computing market is of 22.8% from 2014 to 2018. The overall market-size will reach a whopping US $127.5B. These staggering facts directly state the rise of CRM Mobile Apps moving towards mobile platform. According to Forbes, The market share for cloud based CRM solutions will be over 62% of the available CRM solutions.
The Cause and Effect
The global smartphone penetration is at 73%. Global share for handheld devices amasses 91% of the total internet consumption. Over 85% Americans in the age group of 18-29 and virtually everyone in the Enterprise B2B segment owns a smartphone. Now, create a matrix of these stats against the fact that over 80% of the global workforce does not operate from the desk.
When we put all these numbers together, the bracket screams “Cloud” and “Cloud Powered Mobile Apps”.
The Power of Cloud Computing at Finger-Tips
Ranging from Small to Large Enterprise businesses requiring CRM solutions have quite a different set of requirements than before. They are now global. Current scenario of businesses have business units spread across geographies or the workforce requiring to travel. If neither, they would still have high level of inter-dependencies within the departments or micro operations.
Thus, the developers of the enterprise B2B solutions have to upgrade their abilities. For example, multiple geographies and availability of the data demand higher security. In the old scenario of standalone system, this was hardly an issue. However, when the consumer demands are for the data to be available on the go, the CRM Mobile apps must add security layers with higher sophistication.
That is not all, the data exchange speeds and the size are not ordinary either. In the economy driven by data, businesses demand scalability. And CRM Apps are critically the tools to make these operations more efficient. The leading CRM solution providers realized this fact. And the migration to the cloud based CRM Mobile Apps is already on the rise.
Monetization Woes Discarded
If we look at the overall Mobile Apps, there are 10 consumer apps against each of the B2B app. However, over 43% of the B2B apps fetch over $10K revenue against 23% of the consumer apps. It is a logical choice to realize that B2B apps would be lesser and ideal to fetch revenue. However, since 2014 enterprise apps are exploding.
With this change, small businesses who always considered CRM as an optional tool, now believes otherwise. The biggest hurdle to penetrate this segment was the price. And the price always had heavy dependencies on local server space in the scenario of standalone systems. Therefore, cloud computing also makes the price viable for small to mid enterprises to adopt CRM solutions.
Open Source and cloud computing - together makes a powerful duo to earn profits. CRM Mobile apps for small business are still new to the market. Therefore, it could be an ideal opportunity for the developers seize opportunities here.
Historically, the small to mid enterprises eluded themselves from ERP solutions. The trend is changing. The business demands are evolving. And, the costs are reducing. There cannot be a better scenario to build something so simple, yet powerful to create in-roads in this niche segment.
And it is imperative that you do not forget the premium segments. Though the market leaders are already flooding the App Marketplaces with CRM mobile apps, the segment remains niche. The mixture of cloud computing, mobile platform and open source solutions is a powerful combination to build scalable solutions.
If you are an entrepreneur who is wondering how much a CRM solution is worth your business? Or, how viable is a CRM mobile app could be? You should research more about the scalability of the solution and not remain unaffected by the influence of just the brand names.
When it comes to having an ecommerce website that offers convenience, Magento is the most commonly embraced platform. Based on a study by Magento, Merchants will generate more than $224 billion online by 2020, through Magento platforms. This statistics surpasses the growth of worldwide digital commerce.
Although Magento offers world-class features and functionalities, some business specific functionalities go missing. To extend these functionalities, e-store owners integrate extensions to their store. However, when they integrate these Magento extensions, it affects the speed and performance of the websites. And nobody fancies that! There are several ways in which you can enhance the current speed of your website and offer a better user experience to your customers.
But before we do that, we need to know what makes websites slow.
What Makes Magento Websites Slow?
There a several reasons due to which the download speed of the website is low. Here are some of them:
If this is the case with your website, you don’t need to panic. If you want server side tips, you can get in touch with your server hosting firm.
Through this post, we will share some admin level tips using which you can enhance the performance of your Magento store. So, here we go.
1. Test Speed of Your Website
As the first step for optimizing Magento website, measure and test its performance. You can do it with the help of free online tools given below.
All these tools provide you with the reports that can help you analyze what’s slowing your webpage. They are quite popularly known tools that help you to achieve a quality benchmark for your Magento store. Also, you can suggest your developer to check the code using profilers and other available plugins.
2. Run a Magento Security Scanner
Security is a key aspect of any website. Latest security report by Astra shows that 62% of Magento stores have at least one vulnerability (https://www.getastra.com). Such vulnerabilities slows down the speed of your website. The below mentioned are some tools that can help you to perform Magento security check:
3. Upgrade to Latest Version
Several ecommerce store owners keep running their websites on the old and outdated versions of Magento. If you want your website to run well, you must upgrade it to the latest version of Magento. Doing so automatically fixes the bugs and patches in your current website. In case use Magento 1, you should think about migrating to Magento 2. Here’s how you can go about it:
4. Ensure Sitewide HTTPS
You can improve website performance by 0.1 seconds through sitewide HTTPS. It also changes how engines crawl and rank your store. Additionally, it also makes your website more secure.
5. Cache Management
You can implement various forms of caching depending on the server. To achieve maximum results, merge Nginx, APC, Varnish Caching and Memcache. You can approach developer or server hosting firm for the same. Below links will give you more details:
To enable Cache Types: Go to “System” → “Cache Management”
6. Page Caching
Page caching takes the load away from the web servers. It does so by serving pages already visited before from cache. This enables your Magento site to serve faster than before. Look down for available page caching extensions:
7. Enable GZIP
Enable browser-side caching and use GZIP compression. Add the following commands at the bottom of .htaccess file.
8. Enable Magento Flat Catalog
Magento is dependent on EAV model to save client and product data. Enabling Magento Flat Catalog removes EAV tables. It decreases load lessens the load speed as data from the database table can be obtained easily. Some effects of enabling Magento Flat Catalog are mentioned below:
How to do it?
Go to System -> Configuration -> Advanced -> Developer -> Catalog -> Catalog -> Frontend
You can achieve it in Magento 2 by following below mentioned steps:
10. Optimizing Images
Images contribute heavily in performance of Magento website. Radware stated that images account for 50% to 60% of your web pages’ total weight (https://www.slideshare.net). So, it becomes crucial to optimize images. To compress images for Magento 2, you can choose following extensions:
11. Restrict API Calls and External Links
Utilizing lesser externals links in your Magento store improves the response time of website. Additionally, API calls mount the server load and decrease the overall performance of a website. So, it reduces their usage as well.
We hope that this technical post provided you with a deeper insight on improving the performance of Magento store.
Do not have time to check minute details? Need an expert’s opinion? Get in touch with our Magento specialists. We will analyze your website, optimize its performance, and manage it in the best way possible!
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